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Featuring Leah Caplanis: CEO of SOCIAL Sparkling Wine

August 8, 2018 by Kelly Nash Leave a Comment

Leah Caplanis is the kind of woman who can go through a challenging and debilitating experience but come out stronger than ever before. She was diagnosed with thyroid cancer at only the age of 26, but through her journey with cancer, she discovered more about herself and ultimately started her own company a few short years later. Leah is now the CEO of SOCIAL Sparkling Wine, a deliciously refreshing, sparkling wine line. Her dream is to revolutionize the alcohol market, as she works to create products that taste good and are good for the consumer too. Prior to launching SOCIAL, Leah worked for Nestle USA for eight years in sales and marketing. She received her MBA from University of Chicago’s Booth School of Business and her bachelor’s degree from Western Michigan University. She currently resides in Chicago, working tirelessly on making her brand the best it can be.

It’s remarkable not only what Leah has gone through with her health, but how she created and blossomed a business with the intent to offer women an alcoholic drink alternative that’s more refreshing and healthy. Find out more about Leah and SOCIAL in our interview below!

Leah Caplanis smiles while holding a can of her own wine, SOCIAL Sparkling Wine.

KN: Leah, thanks for being a part of the “Shine On” series! Can you share your story and how you came up with your idea to start SOCIAL Sparkling Wine?

Leah Caplanis: When I was diagnosed with thyroid cancer, I decided to forgo surgery and other invasive medical treatments and took on a more holistic healing approach. I decided to follow a strict vegan diet and abstained from alcohol. Three years later, I was healed and ready to enjoy alcohol again!

The first time I drank alcohol after being diagnosed was when I was out with friends in the Old Town neighborhood in Chicago. I went into a liquor store in hopes of finding a more health conscious option. I managed to find one skinny, low-calorie drink; however, I didn’t really like it and thought to myself, “well, why don’t I just make one myself?”

Not only did I want access to more health-conscious alcohol options, but I also fell in love with the idea of creating an alcoholic beverage with women in mind. The thing with the alcohol industry is that in the past, men were the primary drinkers so the companies made products to meet men’s needs. Now, women are drinking a lot more, and there’s a huge market and room for growth in women’s products. The idea behind SOCIAL is that women can feel refreshed and have something to drink throughout the night, keep calories down, and wake up the next morning still ready to give their best to the world!

KN: I love that! I think it’s incredible you came up with the idea and just totally went for it. What would you say is unique about SOCIAL Sparkling Wine?

LC: SOCIAL Sparkling Wine is unique because we believe that we are providing our consumers with some of the cleanest alcohol available today. Our canned wines are only 10 ounces and 88 calories. They have less calories for the same-size vodka soda drink that tends to get women too drunk too quickly!

KN: And you forgot to mention how tasty they are! I had a chance to try the Pink Grapefruit Ginger and it was delicious! What’s a typical day like for you as the CEO of your own company?

LC: Each day is pretty unique, but I’d say my day usually starts off the same way. It consists of waking up, meditating, jumping on my trampoline, drinking mushroom tea, getting ready, and going to the office. At work, each day is different. For example, some days I am with the team in the office working on pitches, contracts or brainstorming new product ideas. Other days, I am flying to different cities to meet with retailers, meet with media (like editors and morning shows), or to meet with investors. After work, I enjoy going to networking events to expand my circle of influencers and business professionals.

KN: It has to be so exciting to own your own business. What has excited you the most and what have you found to be the most challenging? 

LC: One of the things that is most exciting about SOCIAL is that we are innovators in the wine industry! It is exciting for me to make and provide an alcohol option that fits into the health-conscious consumers’ lifestyle. And even more than that, it is especially exciting to produce this product with women in mind!

One challenge that I face is something that many other start-up business owners can relate to; everyday, there is fear that comes in that something shitty is going to happen. There is fear that something will go wrong or the company won’t succeed. The challenging part of this is how to react to it — you need to continue to believe that it’s all going to work out and to have faith in yourself!

Leah Caplanis stands proud.

KN: I agree, I think fear is ultimately what can keep people (and women in particular) from achieving their utmost potential. What has been the biggest challenge or failure with your business? How have you pushed through it?

LC: One of the biggest challenges I have faced with SOCIAL so far was finding the right producer. At one point, we had a producer who said they wouldn’t keep producing our products if we did not give them equity. At this point in time, we were running out of stock which caused major stress for the SOCIAL team. The team and I explored and researched our options. We looked into stock and equity, as well as found a new producer who might be a better fit. One thing that I learned from this experience is that having options always helps to alleviate stress!

KN: Right, you can’t put your eggs all in one basket, as they say! Speaking of stress, how do you manage it these days?

LC: I try to manage stress in healthy ways. For example, I love yoga and find it to be very helpful when I am feeling especially stressed. Every morning too, I wake up and meditate and jump on my trampoline. These two activities really help prepare for me for the day and subdue the stress!

Leah Caplanis lays on a blanket and relaxes.

KN: That’s great! How do you balance life and being a CEO?

LC: Balancing life and entrepreneurial responsibilities isn’t always easy. Lately, I’ve been booking vacations or camping trips. I’ve been aiming to designate time to do the things that I really, really enjoy. At work, I try to delegate tasks that I don’t enjoy or am not so good at. This way, work doesn’t feel like work!

KN: In regards to your life in general, what has been your best decision to date? 

LC: The best decision I’ve made in my life is not removing my thyroid. When I was diagnosed with thyroid cancer, one of the medical options offered to me was to remove my thyroid. However, I decided I wanted to go in a different route and focus on changing my diet instead in order to heal. Through the process of incorporating healthier foods into my daily life, I learned more about myself and it motivated me to fix things in my life that were causing me unease so I could be healthy and happy. Even better, changing my diet to heal my thyroid was the inspiration for SOCIAL Sparkling Wine!

KN: You are a true inspiration! I can’t imagine going through such a difficult experience and having to make such important decisions. Who would you say has inspired you over the years? 

LC: So many people have inspired me over the years, but in particular, other female CEOs who are creating products. In the past, women’s needs were not as understood because a lot of marketers were men. But now, we live in an era of strong, intelligent, powerful and badass women. Jessica Alba, Kate Hudson, Gwyneth Paltrow – all of these women produce female-focused brands and demonstrate strength and femininity in such graceful ways!

KN: I couldn’t agree more! Over the years, what would you credit your success to?

LC: Once when I was 12, I heard someone say, “as long as you add value, you will always be taken care of.” This saying has stuck with me and really is what I base my success off of. Providing something that serves people adds value to their life. Meeting people’s needs is what I think will bring you success!

KN: If you had one general piece of advice for women starting their own business, what would it be?

LC: The only thing stopping someone from accomplishing something is their fear. Once you overcome that, the world is yours. Don’t let fear make you give up. The only people who fail are those who quit!

KN: Yes! You said it! Thanks so much for sharing your story and thoughts, Leah! Do you have any parting thoughts or advice?

LC: Life is meant to be enjoyed and we enjoy it the most when we are healthy, connected to those we love and are giving our best to the world!

Leah Caplanis sits on an outdoor bench, promoting her brand, SOCIAL Sparkling Wine.

If you’d like to get in touch with Leah, you can connect with her on LinkedIn.

Kelly, Founder of Lipstick & Ink
Kelly Nash

Kelly Nash is a Chicago-based writer, speaker, career advisor, and founder of Lipstick & Ink®. In addition, she works full-time in technology as a Success Manager at Salesforce and has over 10 years of digital marketing experience. Kelly has been featured in Thrive Global, International Association of Women, General Assembly, Salesforce, SheFactor, and Six Degrees Society. She is also in the process of writing her first book.

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Filed Under: Shine On Series Tagged With: goal-getters, shine on, shine on series, women who inspire

About Kelly Nash

Kelly Nash is a Chicago-based writer, speaker, career advisor, and founder of Lipstick & Ink®. In addition, she works full-time in technology as a Success Manager at Salesforce and has over 10 years of digital marketing experience. Kelly has been featured in Thrive Global, International Association of Women, General Assembly, Salesforce, SheFactor, and Six Degrees Society. She is also in the process of writing her first book.

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Kelly, Founder of Lipstick & Ink

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Kelly💋 Career Advisor & Writer
𝙒𝙝𝙖𝙩 𝙙𝙤𝙚𝙨 𝙇𝙞𝙥𝙨 𝙒𝙝𝙖𝙩 𝙙𝙤𝙚𝙨 𝙇𝙞𝙥𝙨𝙩𝙞𝙘𝙠 & 𝙄𝙣𝙠 𝙚𝙫𝙚𝙣 𝙢𝙚𝙖𝙣? When I started L&I three years ago, I wanted to be intentional about the branding and what it stood for. After careful thought, L&I was born along with a clear, intentional message and call to action for all women who interact with the brand: 𝘖𝘸𝘯 𝘠𝘰𝘶𝘳 𝘗𝘰𝘸𝘦𝘳 & 𝘔𝘢𝘬𝘦 𝘠𝘰𝘶𝘳 𝘔𝘢𝘳𝘬.
⠀
ʟɪᴘꜱᴛɪᴄᴋ - 𝗢𝘄𝗻 𝗬𝗼𝘂𝗿 𝗣𝗼𝘄𝗲𝗿 💄⠀
There is power in wearing lipstick. A woman wearing lipstick embodies self-confidence and empowerment. She’s the woman who looks at herself in the mirror and thinks, I am powerful. She’s the woman who stands out in a crowd. She’s the woman who knows she can do anything she sets her mind to. With just a few swipes of her favorite color, she feels invigorated and ready to own her power and take on the world.
⠀
ɪɴᴋ - 𝗠𝗮𝗸𝗲 𝗬𝗼𝘂𝗿 𝗠𝗮𝗿𝗸 🖊⠀
There is power in a woman’s words and how she puts them to action. Thinking about what she wants out of life and putting it pen to paper creates vision and clarity. By writing in ink, she commits to making what she wants a reality. For a woman in pursuit of her goals and dreams is determined to make her mark.
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𝗟𝗶𝗽𝘀𝘁𝗶𝗰𝗸 & 𝗜𝗻𝗸 𝗶𝘀 𝗳𝗼𝗿 𝘁𝗵𝗲 𝘄𝗼𝗺𝗮𝗻 𝘄𝗵𝗼 𝘄𝗮𝗻𝘁𝘀 𝘁𝗼 𝘀𝗵𝗼𝘄 𝘂𝗽 𝗮𝘀 𝗵𝗲𝗿 𝗮𝘂𝘁𝗵𝗲𝗻𝘁𝗶𝗰 𝘀𝗲𝗹𝗳. 𝘐𝘵’𝘴 𝘧𝘰𝘳 𝘵𝘩𝘦 𝘸𝘰𝘮𝘢𝘯 𝘸𝘩𝘰 𝘢𝘪𝘮𝘴 𝘵𝘰 𝘢𝘥𝘷𝘰𝘤𝘢𝘵𝘦 𝘧𝘰𝘳 𝘩𝘦𝘳𝘴𝘦𝘭𝘧 𝘢𝘯𝘥 𝘸𝘩𝘢𝘵 𝘴𝘩𝘦 𝘥𝘦𝘴𝘦𝘳𝘷𝘦𝘴. 𝗜𝘁’𝘀 𝗳𝗼𝗿 𝘁𝗵𝗲 𝘄𝗼𝗺𝗮𝗻 𝘄𝗵𝗼 𝘄𝗮𝗻𝘁𝘀 𝘁𝗼 𝗯𝗿𝗲𝗮𝗸 𝗰𝗮𝗿𝗲𝗲𝗿 𝘀𝘁𝗲𝗿𝗲𝗼𝘁𝘆𝗽𝗲𝘀 𝗮𝗻𝗱 𝗴𝗹𝗮𝘀𝘀 𝗰𝗲𝗶𝗹𝗶𝗻𝗴𝘀. 𝘐𝘵’𝘴 𝘧𝘰𝘳 𝘵𝘩𝘦 𝘸𝘰𝘮𝘢𝘯 𝘸𝘩𝘰 𝘴𝘵𝘳𝘪𝘷𝘦𝘴 𝘵𝘰 𝘮𝘢𝘬𝘦 𝘢𝘯 𝘪𝘮𝘱𝘢𝘤𝘵. 𝗜𝘁’𝘀 𝗳𝗼𝗿 𝘁𝗵𝗲 𝘄𝗼𝗺𝗮𝗻 𝘄𝗵𝗼 𝘄𝗮𝗻𝘁𝘀 𝘁𝗼 𝗮𝗰𝗵𝗶𝗲𝘃𝗲 𝗴𝗿𝗲𝗮𝘁𝗻𝗲𝘀𝘀 𝗶𝗻 𝗲𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝘁𝗵𝗮𝘁 𝘀𝗵𝗲 𝗱𝗼𝗲𝘀💋
"𝙄 𝙙𝙤𝙣𝙩 𝙬𝙖𝙣𝙩 𝙥𝙚𝙤𝙥𝙡𝙚 𝙩𝙤 𝙩𝙝𝙞𝙣𝙠 𝙄'𝙢 𝙗𝙧𝙖𝙜𝙜𝙞𝙣𝙜." "𝙈𝙮 𝙬𝙤𝙧𝙠 𝙨𝙥𝙚𝙖𝙠𝙨 𝙛𝙤𝙧 𝙞𝙩𝙨𝙚𝙡𝙛." "𝙎𝙚𝙡𝙛-𝙥𝙧𝙤𝙢𝙤𝙩𝙞𝙤𝙣 𝙞𝙨 𝙨𝙤 𝙪𝙣𝙘𝙤𝙢𝙛𝙤𝙧𝙩𝙖𝙗𝙡𝙚." "𝙄 𝙙𝙤𝙣'𝙩 𝙬𝙖𝙣𝙩 𝙩𝙤 𝙧𝙪𝙗 𝙥𝙚𝙤𝙥𝙡𝙚 𝙩𝙝𝙚 𝙬𝙧𝙤𝙣𝙜 𝙬𝙖𝙮."
⠀⠀
These are some of the reasons women hold back in promoting themselves in the workplace. 𝗜 𝘂𝘀𝗲𝗱 𝘁𝗼 𝗯𝗲 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗼𝘀𝗲 𝘄𝗼𝗺𝗲𝗻. Going from a small company to Salesforce seven years ago changed that all for me though. I was a small fish in a VERY big pond (and that's when we were under 20,000 employees - now we've surpassed over 50,000!).
⠀
I quickly realized that 𝘪𝘧 𝘐 𝘸𝘢𝘯𝘵𝘦𝘥 𝘵𝘰 𝘨𝘦𝘵 𝘷𝘪𝘴𝘪𝘣𝘪𝘭𝘪𝘵𝘺, 𝘭𝘢𝘯𝘥 𝘢 𝘱𝘳𝘰𝘮𝘰𝘵𝘪𝘰𝘯, 𝘢𝘯𝘥 𝘨𝘳𝘰𝘸 𝘮𝘺 𝘭𝘦𝘢𝘥𝘦𝘳𝘴𝘩𝘪𝘱 𝘴𝘬𝘪𝘭𝘭𝘴, 𝘐 𝘩𝘢𝘥 𝘵𝘰 𝘱𝘶𝘵 𝘮𝘺𝘴𝘦𝘭𝘧 𝘰𝘶𝘵 𝘵𝘩𝘦𝘳𝘦. I had to share my wins. I had to manage up to manager and send the positive feedback I received from my clients and other employees. I had to showcase the value I brought to my clients, to my team, and to the company. 𝙄 𝙝𝙖𝙙 𝙩𝙤 𝙘𝙝𝙖𝙣𝙜𝙚 𝙢𝙮 𝙩𝙝𝙞𝙣𝙠𝙞𝙣𝙜 𝙖𝙗𝙤𝙪𝙩 𝙨𝙚𝙡𝙛-𝙥𝙧𝙤𝙢𝙤𝙩𝙞𝙤𝙣.
⠀
Here's the tea, friends. 𝗦𝗲𝗹𝗳-𝗽𝗿𝗼𝗺𝗼𝘁𝗶𝗼𝗻 𝗶𝘀 𝗡𝗢𝗧 𝗯𝗿𝗮𝗴𝗴𝗶𝗻𝗴. It's showcasing your 𝘃𝗮𝗹𝘂𝗲. It's delivering facts. It's sharing your learnings so you can help others. 𝑰𝒕'𝒔 𝒃𝒆𝒊𝒏𝒈 𝒚𝒐𝒖𝒓 𝒃𝒆𝒔𝒕 𝒂𝒅𝒗𝒐𝒄𝒂𝒕𝒆. In today’s corporate world, going to work, doing your job and hoping you get the recognition you deserve isn’t going to cut it anymore. If you want to advance in your career, get promoted and nab raises, you need to speak up and share your wins.
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If you're not promoting yourself, ask yourself why. 𝙒𝙝𝙖𝙩'𝙨 𝙝𝙤𝙡𝙙𝙞𝙣𝙜 𝙮𝙤𝙪 𝙗𝙖𝙘𝙠?💋
Do you 𝐛𝐫𝐞𝐚𝐤 𝐭𝐡𝐞 𝐫𝐮𝐥𝐞𝐬? I recently joined a webinar by @insideoutincubator about the 𝟭𝟬 "𝗿𝘂𝗹𝗲𝘀" 𝘄𝗼𝗺𝗲𝗻 𝗳𝗼𝗹𝗹𝗼𝘄 𝗶𝗻 𝘁𝗵𝗲𝗶𝗿 𝗰𝗮𝗿𝗲𝗲𝗿𝘀 𝘁𝗵𝗮𝘁 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗰𝗮𝗻 𝗯𝗲 𝘁𝗿𝗮𝗽𝘀 & 𝗵𝗼𝗹𝗱 𝘁𝗵𝗲𝗺 𝗯𝗮𝗰𝗸 𝗳𝗿𝗼𝗺 𝗴𝗿𝗼𝘄𝗶𝗻𝗴 𝗽𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹𝗹𝘆:
⠀
☞ Rule 1: 𝐒𝐨𝐦𝐞𝐨𝐧𝐞 𝐄𝐥𝐬𝐞 𝐇𝐚𝐬 𝐭𝐡𝐞 𝐀𝐧𝐬𝐰𝐞𝐫 - You doubt what you know & assume others know more than you.⠀
☞ Rule 2: 𝐋𝐞𝐭 𝐌𝐲 𝐖𝐨𝐫𝐤 𝐒𝐩𝐞𝐚𝐤 𝐟𝐨𝐫 𝐈𝐭𝐬𝐞𝐥𝐟 - You think you don't deserve to be in the spotlight or don't want others to think you're bragging.⠀
☞ Rule 3: 𝐈'𝐥𝐥 𝐃𝐨 𝐗 𝐀𝐟𝐭𝐞𝐫 𝐈 𝐇𝐚𝐯𝐞 𝐌𝐨𝐫𝐞 𝐂𝐫𝐞𝐝𝐢𝐛𝐢𝐥𝐢𝐭𝐲 - You fear being "found out" or don't contribute until you feel you have ALL the answers.⠀
☞ Rule 4: 𝐈 𝐇𝐚𝐯𝐞 𝐭𝐨 𝐏𝐫𝐨𝐯𝐞 𝐈 𝐄𝐚𝐫𝐧𝐞𝐝 𝐈𝐭 - Even after you've been hired or promoted, you feel you have to go above and beyond, saying yes to everything, afraid to say no.⠀
☞ Rule 5: 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐑𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬𝐡𝐢𝐩𝐬 𝐀𝐫𝐞 𝐒𝐞𝐥𝐟𝐢𝐬𝐡 - Reaching out to specific people (i.e. leaders) will make you seem self-serving so you connect only with people you feel safe with.⠀
☞ Rule 6: 𝐌𝐲 𝐓𝐨-𝐃𝐨 𝐋𝐢𝐬𝐭 𝐃𝐢𝐜𝐭𝐚𝐭𝐞𝐬 𝐌𝐲 𝐃𝐚𝐲 - You get stuck in reactive mode and don't give yourself time to work on more of the forward-looking strategic projects.⠀
☞ Rule 7: 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐞 𝐟𝐨𝐫 𝐄𝐯𝐞𝐫𝐲𝐨𝐧𝐞'𝐬 𝐇𝐚𝐩𝐩𝐢𝐧𝐞𝐬𝐬 - You don't want to rub anyone the wrong way and constantly worry about other's feelings.⠀
☞ Rule 8: 𝐀𝐦𝐛𝐢𝐭𝐢𝐨𝐧 𝐢𝐬 𝐔𝐠𝐥𝐲 - You make yourself small and defer to others to dictate your path.⠀
☞ Rule 9: 𝐂𝐡𝐞𝐜𝐤 𝐌𝐲 𝐄𝐦𝐨𝐭𝐢𝐨𝐧𝐬 𝐚𝐭 𝐭𝐡𝐞 𝐃𝐨𝐨𝐫 - You believe you have to be productive 100% of the time and beat yourself up when you're not feeling your best.⠀
☞ Rule 10: 𝐄𝐯𝐞𝐫𝐲𝐭𝐡𝐢𝐧𝐠 𝐢𝐬 𝐌𝐲 𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲 - You take on everything and think you have to solve everyone's problems & say sorry way too often.
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Which resonate with you? Some of these I've overcome the last few years, but it’s a kick in the butt reminder that there are a few (3, 4, 6, 10) I still struggle with & want to break! Which do you want to break?💋
[𝙽𝙴𝚆 𝙱𝙻𝙾𝙶 𝙿𝙾𝚂𝚃] 𝘗𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘣𝘳𝘢𝘯𝘥. While certainly an overused term, it’s definitely not overrated. Personal branding is more important than ever as it helps you to 𝙗𝙪𝙞𝙡𝙙 𝙖 𝙧𝙚𝙥𝙪𝙩𝙖𝙩𝙞𝙤𝙣 𝙛𝙤𝙧 𝙬𝙝𝙖𝙩 𝙮𝙤𝙪 𝙬𝙖𝙣𝙩 𝙩𝙤 𝙗𝙚 𝙠𝙣𝙤𝙬𝙣 𝙛𝙤𝙧, 𝙙𝙞𝙛𝙛𝙚𝙧𝙚𝙣𝙩𝙞𝙖𝙩𝙚 𝙮𝙤𝙪𝙧𝙨𝙚𝙡𝙛 𝙛𝙧𝙤𝙢 𝙤𝙩𝙝𝙚𝙧𝙨, 𝙞𝙣𝙘𝙧𝙚𝙖𝙨𝙚 𝙮𝙤𝙪𝙧 𝙫𝙖𝙡𝙪𝙚 𝙖𝙣𝙙 𝙞𝙣𝙛𝙡𝙪𝙚𝙣𝙘𝙚, 𝙖𝙣𝙙 𝙪𝙡𝙩𝙞𝙢𝙖𝙩𝙚𝙡𝙮, 𝙖𝙙𝙫𝙖𝙣𝙘𝙚 𝙮𝙤𝙪𝙧 𝙘𝙖𝙧𝙚𝙚𝙧. Regardless if you work in the corporate world or consider yourself an entrepreneur (or both!), knowing and cultivating your personal brand is essential.
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Because here’s the thing – you already have a personal brand, whether you realize it or not. 𝗬𝗢𝗨 𝗮𝗿𝗲 𝗮 𝗯𝗿𝗮𝗻𝗱. However, understanding the power of your brand can be difficult and requires self-awareness, intention, and action.
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If you’re unsure or curious about how to get started with building and boosting your brand, I've developed a 5 step formula to do just that! You can read more about these 5 steps and your best path forward in L&I's newest blog post, found via the link in my bio!💋
3 years ago today, I pressed “Publish” on Lips 3 years ago today, I pressed “Publish” on Lipstick & Ink. Even though it was only a blog at the time, I was terrified to put myself out there. I worried about what people would think about me, wondered if my site was good enough, and questioned if what I was writing would even resonate or help others.
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At the same time, it was exhilarating and freeing. I was finally writing again, something that had been a passion of mine since I was a kid. I was in my purpose, sharing my knowledge of how I had grown my career and guiding women on how they could do the same. And most of all, I was pushing myself out of my comfort zone, facing fears I had avoided for years.
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Since February 22, 2018, I have grown more than I thought possible. From my blog to expanding to events to speaking to advising clients to writing my first book, I continue to find ways to grow L&I and make an impact. And I can feel in my bones this is only the beginning.

Through these last 3 years, if I could share one piece of advice as to what I’ve learned , it’s this: OWN YOUR POWER. Own the power of yours that’s generated from within, not outside of yourself. Your authentic power. Don’t give your power away. Don’t allow the thoughts of others to get in your way. Don’t compare yourself to others and wonder how you will measure up. Don’t hold back on what you want to do because you are concerned about how others are going to feel about it.
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There is always a choice to make in terms of whether you decide to own your power or give it away. And these days, I choose my power. I choose me. My hope is that you too honor who you are and choose yourself. Because when you choose yourself, you set yourself free💋
We live in a world of 𝘪𝘯𝘴𝘵𝘢𝘯𝘵 We live in a world of 𝘪𝘯𝘴𝘵𝘢𝘯𝘵 𝘨𝘳𝘢𝘵𝘪𝘧𝘪𝘤𝘢𝘵𝘪𝘰𝘯 - and let's be honest, we have gotten reaaal accustomed to it. So much so, that we may be easily disappointed when something doesn't immediately go our way - including when it comes to our careers. Whether it's seeking a promotion or landing a job at your dream company, we need to remember that it may take longer than we like or anticipate.
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Most of the time, 𝒕𝒉𝒆 𝒄𝒉𝒂𝒏𝒈𝒆𝒔 𝒐𝒓 𝒓𝒆𝒘𝒂𝒓𝒅𝒔 𝒘𝒆 𝒘𝒂𝒏𝒕 𝒊𝒏 𝒐𝒖𝒓 𝒄𝒂𝒓𝒆𝒆𝒓 𝒅𝒐𝒏'𝒕 𝒉𝒂𝒑𝒑𝒆𝒏 𝒊𝒏𝒔𝒕𝒂𝒏𝒕𝒂𝒏𝒆𝒐𝒖𝒔𝒍𝒚. This is why it's critical to ᴘʟᴀɴᴛ ᴛʜᴇ ꜱᴇᴇᴅ early on to begin preparing to reach your next career goal. For example:⠀
🌱 𝗦𝗲𝗲𝗸𝗶𝗻𝗴 𝗮 𝗣𝗿𝗼𝗺𝗼𝘁𝗶𝗼𝗻: Start making an effort to connect with your manager periodically to discuss your career growth. Voice that you are aiming for a promotion. Show to him/her that you take your professional development seriously by discussing your goals and ways you can start taking on additional responsibilities. Try and start taking on the work of the role above yours. Keep a track record of your accomplishments and feedback (L&I has a free template FYI under Resources in my bio!).⠀
🌱 𝗟𝗮𝗻𝗱𝗶𝗻𝗴 𝗮 𝗝𝗼𝗯 𝗮𝘁 𝗬𝗼𝘂𝗿 𝗗𝗿𝗲𝗮𝗺 𝗖𝗼𝗺𝗽𝗮𝗻𝘆: Research the company and learn about their mission, corporate values, and their offerings. Take their available certifications if available to put on your resume. Reach out and build relationships over time with people that currently work there to understand the culture and to let them know you are interested in working for their company. Get your resume, cover letter and LinkedIn profile professionally reviewed. Tailor your resume and yes, even your cover letter for the job you ultimately apply for.
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Both of these scenarios 𝙩𝙖𝙠𝙚 𝙩𝙞𝙢𝙚. But don't let that discourage you. What's something you're looking to accomplish in your career in the next 6 months? Don't delay - it's never too early to start preparing. Plant the seed now and watch yourself grow these next few months. Soon enough, after some hard work and patience, those 𝐛𝐥𝐨𝐨𝐦𝐢𝐧𝐠 𝐫𝐞𝐰𝐚𝐫𝐝𝐬 will come🌷💋
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