Personal brand. It’s certainly an overused term, but it's definitely not overrated. Personal branding is more important than ever as it helps you to build a reputation for what you want to be known for, differentiate yourself from others, increase your value and...
solopreneur
10 Tips to Be More Productive
I often get the question, “How do you do it all?” in regards to working a full-time job, managing Lipstick & Ink and my career advising services, all while trying to write a book. And the answer is that it all comes down to maximizing my productivity. If you too...
6 Things to Do to Effectively Pitch Yourself in Any Situation
When should you pitch yourself? When you really think about it, our lives are a series of opportunities to pitch. It could be the pitch to get into college, to get a job, to land a promotion, to network with someone we admire, to negotiate better pay, to gain a new...
7 Ways Your Side Hustle Can Supercharge Your Day Job
Nearly half of Americans have a side hustle today and 43% of those side hustlers work full-time jobs. There's no question that side hustles are on the rise. And depending on whether you’ve already started one or are thinking about it, there’s a lot to consider. It...
How to Establish Yourself as a Thought Leader
A few weeks ago, I joined a webinar put on by Charlene Walters and Entrepreneur about how to establish yourself as a thought leader. The webinar was geared towards, you guessed it - entrepreneurs - but there were some takeaways that I found important even for us...
7 Ways to Use LinkedIn to Your Advantage
Having a LinkedIn profile in today’s day and age is a must and is expected by employers, recruiters and professionals alike. It’s one of the most valuable and underrated social media apps out there. It’s a way for you to search for jobs, grow your network, connect...
How To Balance A Side Business While Working A Full-Time Job
I’ve genuinely enjoyed being a part of the corporate world and where my career path has taken me (let me just say that not all 9-5 jobs are terrible and soul-sucking). But like everyone else, I have other interests outside of my job. I’ve considered myself a writer...
Getting to the Heart of Who You Are: Your Personal Brand [Worksheet]
Have you ever given your personal brand much thought? It's critical to know what your personal brand encompasses, what it means to others and how you can own it, especially in the workplace. Get to the heart of who you are and what your personal brand is with this...
4 Reasons Why You Need a Business Card
When’s the last time you passed out a business card? Or a better question, do you have a business card to pass out and share? I still remember when I got my first box of business cards placed on my desk at my first job. I opened the box and was elated to see my name...
How to Treat Social Events as Networking Opportunities
As the holidays approach, we can expect social get-togethers like friendsgivings, ugly sweater holiday parties, and even family gatherings. They are all chances to get caught up on everyone’s lives and spend some quality time. But what most people don’t realize is...